Nicole YANG

Nicole Yang, graduated from Journalism School of Fudan University, has worked in Unilever, Ogilvy& Mather, L’oreal and P&G for over ten years. She was the Global Brand Marketing Director in P&G.

Through the past 10+ years, she focuses in the Brand Marketing serving for Lancôme, Yusai, SK-II, MaxFactor，Olay, Tide, Ariel and etc. She has also worked in the P&G Global headquarter, as Global Trends Forecast Director, predicting the coming 7-10 years trends for strategic portfolio allocation. With the experience throughout different tiers and categories, Nicole has her deep understanding in the brand objectives, strategies and approaches in different brand stages.

After her returning back to China, she joined Secoo, the biggest Luxury E-com Giant in China, being the digital era pioneer, taking the challenge of the rapid change of China market, competition and users’ preference.