Mykim CHIKLI, CEO ZenithOptimedia, China.
Mykim started her carrier as an entrepreneur in Meribel famous Ski resort in France. After her parents passed away when she was 20, she took over the family business of 10 retails shops meanwhile she was studding in high school in Paris.In 1997, she moved New York for two years and worked for the Broadway Dance Centre, which used to be one of the best performer schools for talented artists. An amazing human experience where both management skills and high competitive mindset were required.
Back to France, she joined France Telecom the French Internet Supplier Provider to develop Internet expertise and capabilities. In 1999, working on Internet was challenging and early stage, as a MD, Mykim collaborated to build the content strategy of the 1st French portal and drove the business strategy development.
In 2005, she moved to Zenithoptimedia (Publicis Group) as Head of digital. In a very short period of time, with her team she created strong capabilities within the agency. In 2 years Zenithoptimedia through Zed digital became number 2 in the market and Mykim was promoted Managing Director of Zenithoptimedia.
End of 2009, still MD of Zenithoptimedia, Mykim managed to develop Performics – a digital agency acquire by Publicis group from Google. She became as well CEO of Performics and created a new full digital agency model, which covers all digital expertise like Search Marketing, Digital Creation, Email Marketing, Analytics, Social Media, and a holistic strategic vision of digital. Performics, with 200 talented digital persons and 30 million Euros revenue is one of the success stories of Vivaki France.
In august 2011, Mykim moved to Shanghai as COO, with her family as her main objective is to drive with the management team of China the Evolution, the Transformation and the Development of one of the most challenging country within Zenithoptimedia network. She will particularly focus on 3 area: TALENT empowering , Strategic expertise – COMS PLANNING -DIGITAL-CONTENT development and key international clients. She’s been promoted CEO, January 2014