‘The Luxury Destination for Asian Fashionistas’: LuisaViaRoma Ups China E-Tail Game

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With a growing number of Chinese and international players and no clear winner, competition is heating up in China’s luxury e-commerce market. On the Italian front, historic Florence-based fashion retailer LuisaViaRoma is joining peers such as Yoox to make a major push into the China market with its online shop.
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ecommerce, fashion, Italy, luisaviaroma, online video, social media

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