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ROUNDTABLE – KOL’S AND CELEBRITY ENDORSEMENT: CULTURE AND DEPENDENCE ?

Jonathan SMITH

Director (United Kingdom)

HotPot Digital

Eileen LE MUET

VP International

FIGARO MEDIAS/ Figarochic.cn

Frédéric LAYANI

International CRM/Internet Manager (Switzerland)

Tag Heuer

Georg WARGA

FOUNDER, Creative Director (China) - Award Winning Entertainment Agency

Goodstein

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