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Keynote: “WHY TRADITIONAL RETAIL NEEDS DIGITAL”

As their business moves online, how can brands still keep their retailer stores hummi, pacifying their wholesaler networks, while at the same time keeping consumers excited in their brands?

Bryce WITHWAM

Managing Director

WUNDERMAN SHANGHAI

Keynote: “WHY TRADITIONAL RETAIL NEEDS DIGITAL”

As their business moves online, how can brands still keep their retailer stores hummi, pacifying their wholesaler networks, while at the same time keeping consumers excited in their brands?

Bryce WITHWAM

Managing Director

WUNDERMAN SHANGHAI

Keynote: “WHY TRADITIONAL RETAIL NEEDS DIGITAL”

As their business moves online, how can brands still keep their retailer stores hummi, pacifying their wholesaler networks, while at the same time keeping consumers excited in their brands?

Bryce WITHWAM

Managing Director

WUNDERMAN SHANGHAI

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